Ad Hoc Debuts New Brunch Format Sunday

by arnold on April 17, 2009

Ad Hoc is changing things up for Sunday brunch, offering several options over two courses instead of the previous three-course set menu. It’s also going to be cheaper; the new brunch price is $24, down from $39.

The first course will feature pastries from Bouchon Bakery, as well as a choice of fresh fruit or a yogurt parfait. Next is a choice of an egg dish, sourdough waffles, stone-ground oatmeal, and a special for the day. The oatmeal will be served with a number of jams, syrups, granolas and sugars. There will be no dessert course, but cookies for the table will be delivered with the check.

The impetus for the brunch changes occurred when Thomas Keller came into Ad Hoc one Sunday for brunch with a pancake craving, but that morning’s menu didn’t really feel like breakfast. Keller felt simpler and more traditional breakfast options should be available for brunch and worked with the Ad Hoc team to make it happen.

We’ll be there Sunday to check it out and will report back. The sacrifices I make for my readers…I tell ya! :)

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